More than 250 universities and associations have used the Alumni Attitude Study to increase alumni engagement. No other market research program offers this breadth of alumni data, depth of statistical analysis, and actionable findings. This industry tested, cost-effective program offers your institution the tools to improve alumni satisfaction and prioritize your budget by identifying valued programs and providing key talking points targeted communications.
Redefining engagement by turning alumni feedback into action.
We can help you...
Engage alumni segments by targeting your communications to their opinions and feedback
Understand alumni attitudes, opinions and giving trends and you’ll become a more active and respected advocate for your alumni.
Measure alumni program performance based on participation and satisfaction.
Determine which issues drive university loyalty and financial support and prioritize your efforts.
Analyze, compare and benchmark your results against other institutions.
Improve alumni relations and you’ll strengthen school loyalty and increase alumni donations.
Services we offer
COMPREHENSIVE ALUMNI ATTITUDE STUDY
Collect actionable data that provides insight into what motivates your alumni and how you can speak to those motivations. Gives you an opportunity to let your alumni know that their opinions matter to you. By having strong comparable data from similar institutions, we are able to provide context and validation to your data.
ISSUE SPECIFIC, TARGETED PROJECT
Dive deep into your understanding of a specific area of concern in your engagement efforts. Measure and track changes in attitudes and perceptions over time, and gauge the success of specific initiatives.
We can work with any type of organization to create a customized instrument to measure stakeholder attitudes, opinions, motivations, and concerns. We have conducted projects directed at employees, student organizations, parents, Greek organizations, secondary schools, non-profit organizations, for-profit organizations, and others. We can design a project to meet your organization’s specific needs.
IMPLEMENTATON AND COMMUNICATION CONSULTING
We can help you devise and implement programs and draft directed communications that address the issues specific to your stakeholders.